Batllegroup.

PACKAGING DESIGN

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Packaging is branding

Branding is the process of designing and building a brand. In this process, packaging plays a crucial role.

Font Vella

Defending leadership by recouping the innovative DNA of the brand

Signal White Now Men

Attacking a specific target to make the most of a market opportunity

BiManan Plus

Iconizing the main purchase driver

Oxfam Intermón

Supplementing conscience with pleasure: brain, heart and palate

Byly

Creating codes to convey the main brand promise

Posada

Revitalising tradition.

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Future branding: The digital store shelf

How to build a brand in the digital store shelf

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Naturalness in design.

10 ways on how to convey naturalness through packaging.

Fontvella Té

Font Vella, en su filosofía de innovación constante, ha revolucionado su marca de refrescos Font Vella Té.

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Welcome Branders

9ª Edición del Master in Strategic Branding and Packaging Design

ColaCao

Redesigning a love Brand

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Towards sustainable design

No more is sustainable packaging a pipedream… so brands today have no excuse. Where there’s a will there’s a way.

Licor 43

Limited Edition Made of Spain 2019

Botanical Origin

Botanical Origin Global branding for a cleaner world

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El color y el branding

El uso estratégico del color es esencial en el branding. Los colores despiertan emociones e influyen en cómo percibimos la personalidad de una marca.

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Branding to drive change

7 brand strategies that propel us into the future.

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Towards a more sustainable world

Reckitt, Stimulo and Batllegroup talk