The latest trend - biomaterial packaging. Zero-waste packaging.
Capitalising roots to challenge category status quo
360º product, 360º brand
Good branding should express itself when and wherever it interfaces with the consumer: packaging, point of sale, communication, brand events and product.
Creating a unique experience – from the design of the product, through to the universe of the brand.
Cosmetics and beauty into kits
Some years ago now, gourmet food kits were all the rage. Today, in 2015, it would seem that the same idea has been taken up by the cosmetics and beauty world.
The branding of today and the future
On the occasion of the latest edition of the Barcelona Design Week, we organised a session of co-creation, bringing together designers, entrepreneurs , brand strategists and marketeers to see how they envisaged the consumer and branding of the future.
Design for a better future
To design for the future means to design for people.
Branding and co-creation
Know how to observe, listen and read between the lines.
New branding in constant movement
Branding and proximity
The revival of things local – a new opportunity for brands